Membership in the partner program is an extension of the standard level of cooperation with hotels, in which PCT provides basic B2B services for all entities. These services include e.g. the regular provision of tourism information, basic marketing support or access to PCT’s range of products and services. Based on partnership and mutual performance, however, members can earn additional benefits such as designation as an official partner of the city’s destination management organisation, increased marketing support, access to sales of PCT products and services, access to statistics and reports, etc. Partnership has the potential to strengthen the efforts to raise the level of tourism services provided in Prague by guaranteeing a high-quality and sophisticated offer for visitors. For more information, please contact us at b2b@prague.eu.